SEO

You don’t want flippant website visitors who have no interest in making a booking. Instead, our SEO strategy ensures the traffic directed to your website has high intent to make a booking or enquire with you.

Driving more traffic with intent means targeting users who are actively searching for the products or services that you offer, such as ‘hotel with a pool’ or ‘Italian restaurant’. By using SEO, we will optimise your website to include relevant search terms and phrases so that you appear higher in search engine results pages (SERPs) and appear consistently for applicable search terms. When you rank higher in SERPs, you are more likely to be seen by users who are actively searching for what you have to offer. This means that you are driving more traffic to your website which is more likely to convert.

SEO is a highly converting channel for driving traffic to your website because it allows you to target users who are already interested in what you have to offer. When users search for keywords related to your services, they are already firmly in the buying process. This means that they are more likely to convert when they land on your website, SEO just helps to lead them down the path to find what they need.